You've purchased QuickHelp as part of your partnership with BrainStorm to help get the most out of your software - maybe you've just purchased O365, or maybe you have your own internal compliance education, etc.
Check! 
However, just because the learning opportunity is there, some end users may not take advantage of it. "You can lead a horse to water, but you can't make it drink" is an idiom for a reason.
So what to do?
Several organizations have turned QuickHelp education into a competition. Competition can push people to do better. This is true even in the workplace.
One organization offered a very simple prize of Peanut M&Ms, and witnessed a 150%* increase in QuickHelp asset views from one week to the next.
Another organization organized a month-long competition, and saw a 270%* increase in QuickHelp asset views from the previous month.
Why are asset views important? Asset views are a good indicator that end users are engaged with QuickHelp, completing assignments, and possibly independently looking for content - which can lead to end users being more productive in the workplace.
So, if you are looking for a way to drive your users to QuickHelp, making it a competition may help. Please contact your BrainStorm Client Success Manager for more information.
*Percentages have been rounded to the nearest 10 percent.